Our founder is personally involved in all projects. We scale through a network of freelancers and partners.
We combine tech industry expertise with AI-accelerated workflows and research.
We will suggest new ways to deliver content that is truly original and adapt strategies based on performance data.
You'll work directly with experienced writers, researchers, and strategists who understand B2B tech and know how to turn ideas into impact.
We know the B2B market space and understand the unique challenges of technology companies.
We use AI to help us quickly gather and analyze data from publicly available sources.
Our approach to content creation is built on fundamental principles that guide all our work. At Good Content, we believe that effective content must be:
Reflecting your brand's unique voice and expertise, rather than generic industry jargon that sounds like everyone else.
Providing genuine insight or utility to your audience that they can't easily find elsewhere or generate with basic AI tools.
Maintaining quality across growing volumes, ensuring your 100th piece is just as compelling as your first, regardless of scale.
Produced through processes that maximize resources, leveraging AI where appropriate while preserving human creativity and expertise.
Our work integrates AI tools and processes where they enhance these principles, never where they compromise them.
We are a small organization consisting of Karen, our founder, and fractional operations, research, UX, and writing leads.
In addition, we work with a network of experienced freelancers and partners, which means we can help whether you need ad hoc writing assistance or an ambitious content plan that requires custom research, AI tool development, or even 50 or more deliverables
We assemble a customized team for each client.
We begin by understanding your content challenges, goals, and point of view.
We build a tailored team from our network of specialists.
We partner with you to define workflows and establish a detailed timeline.
We may, or may not, use AI to accelerate your work. But we will never use it without your prior knowledge and approval.
Good Bloggy is our AI content platform designed specifically for creating high-quality, long-form B2B content. Unlike chatbots that are great for generating short snippets, Good Bloggy is designed to produce longer drafts while preserving your authentic voice.
Of course, we don't have to use AI when working on your projects. You can specify 100%-human content for some or even all of your work.
Easily writes 1,000+ word articles with consistent voice throughout the entire piece.
Maintains individual writer voices and brand authenticity throughout the content.
Typically delivers 2-4x faster content production while maintaining quality standards.
Schedule a free consultation to discuss how we can help you create originality-first content that will shine like a beacon in a sea of slop.
Book a Free 30-Minute Consultation